We can all use some advice when creating a speech

We can all use some advice when creating a speech
Image Credit:
Laughlin Elkind

Every time that we give a speech we are doing it for a reason. We understand the importance of public speaking and we want to connect with our audience and we want to change how they view their world. All that we have to accomplish this with are the words that make up our speech. This means that we need to have a good understanding of how to create a speech that can change lives. If we take the time to listen to what people who get paid to write speeches do, then we can learn from them and adopt their techniques.

It’s All About What’s In Your Speech

When we give a speech, we need to understand that our audience is under no obligation to pay any attention to us. They’ve got neighbors to talk with, mobile phones to play with, etc. That’s why as speakers we need to make sure that our speeches win our audience over early on in our talk. We need to view every speech that we give as a form of performance. We need to make sure that we are “present in the moment.” If we can realize that our words contain movements and gestures, then we’ll be able to make our presentations unforgettable.

Humor is a key part of many of the speeches that we give. Humor can be a tricky thing to use well. We need to understand that a speech that contains humor is not all about getting laughs out of our audience. One of our goals when we give a humorous speech has to be to become liked by the audience. If you need to include a joke in your next speech, write out 10 jokes. Then test those jokes before you give your speech. This will show you both what works and what does not work.

If we want to connect with our audience, then we need to be able to play on their emotions. While we are giving our speech, we need to lead, encourage, harmonize, admonish, and highlight the various parts of our speech. When we are creating our speech, we need to take the time to map out what emotions we want to get from our audience at different points in our speech. We can get applause, tears, sadness, and laughter all from the same speech.

How You Deliver A Speech Affects Its Impact On Your Audience

One of the big questions that we all face these days is to determine what style we should use when we are making a speech. The two major choices that we have are the formal speech that we are all familiar with and a more folksy conversational style. A conversation may only require you to bring a few notes in order to manage it while a formal speech may have undergone multiple revisions as you worked to get every word just right. It is generally agreed that a conversation style presentation does not have the same intensity that a formal speech has.

One of the reasons that we are sometimes unable to connect with our audience is because we are experiencing our own battle with our nerves. This can take on many different forms including performance anxiety and panic attacks. One way we can conquer these issues is to include one-liners in our speeches because they allow us to focus on what we are saying. Additionally, in order to gain control over our nerves during a presentation and connect with our audience, we always need to remember to breath.

The best speeches that we give are the ones that we come prepared for. We need to understand who we are going to be presenting to and what is currently going on in their lives. What are they expecting to hear from us? We may not be able to give them exactly what they came looking for, but if we understand what their needs are we can at least address them during our speech.

What All Of This Means For You

The process of connecting with our next audience starts long before we take the stage. It all begins when we sit down to create the speech that we will be giving in order to share the benefits of public speaking with our audience. As good as we may be at doing this, it can always help to get some insights from the people who create speeches for a living. Their tips can make our speeches even better.

The speeches that we create have to grab our audience from the start. We need to understand that there is movement inside of the words that we say and we need to tease them out and then use those movements as we deliver our speech. Humor makes any speech better; however, we need to be careful here. We want to be liked by our audience and so we need to create multiple jokes and then try each one out before we give our speech in order to determine which one works the best. Tapping into our audience’s emotions can transform a ho-hum speech into one that is memorable.

The speeches that we give have the ability to change the lives of the people who are in our audience. We need to do the best job that we can when we put together the words that will make up our next speech. If we get advice from professional speechwriters, then we can do a better job of creating speeches that will make an impact. Listen to what they have to say and then go and create the best speech of your life!

– Dr. Jim Anderson
Blue Elephant Consulting –
Your Source For Real World Public Speaking Skills™

Question For You: Do you think that you should only make your audience cry at the end or at the beginning of your speech?

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Note: What we talked about are advanced speaking skills. If you are just starting out I highly recommend joining Toastmasters in order to get the benefits of public speaking. Look for a Toastmasters club to join in your home town by visiting the web site www.Toastmasters.org. Toastmasters is dedicated to helping their members to understand the importance of public speaking by developing listening skills and getting presentation tips. Toastmasters is how I got started speaking and it can help you also!

What We’ll Be Talking About Next Time

Every time that we give a speech we are doing it for a reason. We understand the importance of public speaking and we want to connect with our audience and we want to change how they view their world. All that we have to accomplish this with are the words that make up our speech. This means that we need to have a good understanding of how to create a speech that can change lives. If we take the time to listen to what people who get paid to write speeches do, then we can learn from them and adopt their techniques.

If you are like most of us, every time that you get up in front of an audience you are desperately hoping that this speech will be a good speech because we understand the importance of public speaking. We’ve all given speeches that were not good – we didn’t connect with the audience and they didn’t really get anything out of our speech. We’d prefer it if that did not happen again. Instead, we’d like our time spent giving a speech to have an impact on our audience and once we are done to have them agree that their time spent listening to us was time well spent.

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You've got to structure your speech for success

You’ve got to structure your speech for success
Image Credit: I am just Dawn Marie

Ok public speaker, what is the most important part of a speech? Is it what you do with your hands? Is it the amount of eye contact that you are able to achieve during a speech? Is it the clever dance moves that you’ve worked into the half-way point in your speech to show off the importance of public speaking? It turns out that the answer to all of these questions is no. The most important part of your next speech is its structure. How are you going to guide your audience from where you start, point A, to where you want them to get to, point Z?

The Problem With Most Speeches

When we are provided with an opportunity to give a speech, we often make a mistake when it comes to how we structure our speech. All too often we are either given a very short amount of time to deliver our speech or on the day that we’ll be giving it things have changed and we end up having a short amount of time for our speech. When this happens, we generally make poor structure decisions. What we end up doing is packing the maximum amount of information into the little amount of time that we have. Never a good idea.

The other situation that we tend to make a speech structure mistake in is when we are given a lot of time to deliver a speech. This might be a keynote or an after dinner speech. When we have this amount of time in which to speak, what we end up doing is delivering a dissertation on our topic to our audience. This is generally way more information than they can handle and what makes them happiest is when we’re done and sit down.

What we tend to overlook when we are preparing a speech is that our audience is going to end up remembering very little about what we tell them. For some odd reason, we seem to think that our words are so magical that our audience will have no problem remembering everything that we tell them, but it just isn’t so. At best we can count on them remembering one or two points. This means that we need present information that is both easy to understand and easy to remember.

A Formula To Structure Your Speech

So what’s the best way to structure your next speech? It’s actually quite simple. The first thing that you need to realize is that your speech needs to have one and only one point to it. You need to realize that the point is not the opening – this introduces the point. The point is not the conclusion – this summarizes the point. Your point is what your whole speech is going to be about and it’s what you want your audience to remember. Make sure that your point can be expressed in 40 characters or less – we’re living in the age of Twitter.

The middle of your speech should contain the information that will support your point. What you are going to want to state here are three themes. One of the best ways to determine what your themes should be are to ask yourself some questions that start with “how” and “why”. When you are providing facts to support your themes, make sure that they will “stick” with your audience. This is a great place to use both stories and anecdotes.

When you reach the end of your speech, you want to leave your audience with a call to action. There had to be a reason that you gave this speech. What is it that you want your audience to do once your speech is over? By providing your audience with a map of where you want them to go, they will be more than willing to follow you.

What All Of This Means For You

The most important part of the next speech that you will be giving will be the speech’s structure. Your goal in giving a speech is use the benefits of public speaking to lead your audience from the start to the finish and the structure of your speech shows how you are going to accomplish this. The problem is that all too often we do a poor job of structuring our speeches.

The mistakes that we tend to make center on short speeches where we try to cram everything into the speech or long speeches where we just end up speaking about nothing for a long time. A much better way to go about structuring a speech is to use the 1-3-1 technique. This means that we need to start off with one and only one point. In the middle we need to support our main point with three themes that can contain facts and statistics. Finally, we need to conclude our speech with one call to action.

A finely structured speech is a powerful tool. With this type of speech we can lead an audience from where they are to where we want them to be. The key is to structure our speech in a way that will allow this to happen. Take the time to structure your next speech correctly and watch your audience come along with you.

– Dr. Jim Anderson
Blue Elephant Consulting –
Your Source For Real World Public Speaking Skills™

Question For You: Do you think that you should include more than three themes in a speech if you have more time to talk?

Click here to get automatic updates when The Accidental Communicator Blog is updated.
P.S.: Free subscriptions to The Accidental Communicator Newsletter are now available. Subscribe now: Click Here!
 
Note: What we talked about are advanced speaking skills. If you are just starting out I highly recommend joining Toastmasters in order to get the benefits of public speaking. Look for a Toastmasters club to join in your home town by visiting the web site www.Toastmasters.org. Toastmasters is dedicated to helping their members to understand the importance of public speaking by developing listening skills and getting presentation tips. Toastmasters is how I got started speaking and it can help you also!

What We’ll Be Talking About Next Time

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