How To Get Your Audience To Like You

by drjim on February 13, 2018

To be a successful speaker, your audience needs to like you

To be a successful speaker, your audience needs to like you
Image Credit:
Steven Lilley

What’s the best way to judge if a speech that you’ve given was a success? I think that we could all agree that you’d have to talk to your audience. What you are going to want to find out from them is how they feel about you after your speech is over. Were you able to connect with them? Did you communicate the importance of public speaking? Do they like you? In order for your message to be both heard and accepted, this liking thing is going to be very important.

How Can We Get An Audience To “Like” Us?

If you want to have any hope of getting your next audience to like you, then you are going to have to take the time to analyze them. Just exactly who is sitting in your audience? You are going to need to get answers to questions such as why the audience would be willing to listen to you and just exactly what are they expecting to get out of your speech?

You need to start things off by taking the time to analyze your audience. An important person to talk to is the event organizer. You want to ask them find out who will be in your audience. You are going to want to discover what your audience’s interests and priorities are and so you’ll need to do some online homework as you search for what current issues they are talking about.

In order to get your audience to like you, you are going to have to be able to provide them with valuable information. This means that you are going to need to discover what they want to learn from your speech. When you provide them with information, what do they think that they can do with it? When you have collected this information, you can then use it to create a speech that you’ve been able to customize to meet this audience’s unique set of needs.

What Do We Have To Do In Our Speech To Make An Audience Like

Us?

If we can all agree that we’d like to be liked by our audience, then we get to the tricky question of just exactly how we can go about making this happen. One of the easiest things that we can do is to use what are called inclusive pronouns. What this simply means is that during our speech we need to use the words “we”, “our”, and “us”. What we want to avoid using are words like “you” and “your”. The reason that we want to do this is because when we use inclusive words, we let our audience know that’re we’re all in this together. We are not telling them what they should do, instead we are telling them what we can accomplish together.

One of the things that we often overlook as speakers is that our audience lives in the here and now. We may be talking about things that have happened in the past or things that we want to have happen in the future, but we need to understand that our audience is living very much in the present. What that means for us as speakers is that we need to understand that our audience will be trying to link our speech to their current issues and challenges. We need to spend as much time as possible during our speech in the present and address the issues that our audience are currently facing.

It seems like a silly thing to say, but we all know that our audience is going to benefit from listening to what we are going to be telling them. However, do they know that? The answer is probably not. What this means for us as speakers is that we need to take the time and tell them that they will benefit from listing to what we have to tell them. You need to understand that your audience will start out asking themselves why they should listen to you. If you can answer this question, then they’ll move on and start to ask themselves how they can implement what you are telling them about.

What All Of This Means For You

The quality of the next speech that you give will not be determined by you. Instead, it will be determined by your audience. You are going to want to be able to use the benefits of public speaking to make an impact on their lives. In order to make this happen, you are going to have to find a way to get them to like you.

If you want your next audience to like you, then you’re going to have to take the time to analyze them. You need to know why they are there and what they’d like to be able to get out of your speech. When you are creating your speech you’ll need to use inclusive pronouns such as we, our, and us. You’ll want to make the audience understand that everyone is in this together. We also have to be careful to make sure that during our speech we talk about things that are happening in the present. Our audience wants to know how they can use what we are telling them to change things. Finally, it’s our responsibility to tell our audience how they will benefit from listening to what we have to tell them.

The great thing about knowing that we want our audience to like us is that it’s easy to make happen. We have to take the time and understand how they are seeing the world and then craft a speech that is going to meet their needs. If we’re willing to spend the time to make this happen, then our next audience will end up liking us a lot.

– Dr. Jim Anderson
Blue Elephant Consulting –
Your Source For Real World Public Speaking Skills™

Question For You: What the best way to make sure that you keep your speech in the present instead of the past or the future?

Click here to get automatic updates when The Accidental Communicator Blog is updated.
P.S.: Free subscriptions to The Accidental Communicator Newsletter are now available. Subscribe now: Click Here!
 
Note: What we talked about are advanced speaking skills. If you are just starting out I highly recommend joining Toastmasters in order to get the benefits of public speaking. Look for a Toastmasters club to join in your home town by visiting the web site www.Toastmasters.org. Toastmasters is dedicated to helping their members to understand the importance of public speaking by developing listening skills and getting presentation tips. Toastmasters is how I got started speaking and it can help you also!

What We’ll Be Talking About Next Time

Let’s face it, giving a speech is hard work. You decide what message you want to convey to your audience, you write out a speech, you practice it, and then on the big day you summon up your courage and, because you realize the importance of public speaking, you deliver it as best you can. This is all fine and good as long as you are going to be talking to an audience of people who are just like you. However, if you find yourself in a cross cultural situation where your audience is not like you, what is a speaker to do then?

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How To Make An Audience Laugh

by drjim on February 6, 2018

Laughter is what makes an audience remember your speech

Laughter is what makes an audience remember your speech
Image Credit:
naomii.tumblr.com

As speakers, because we understand the importance of public speaking we all want what we tell to our next audience to be remembered. One of the best ways to make this happen is to get our audience to laugh at what we’ve told them. If they laugh and have a good time, then they are much more likely to remember what we said than if they just sat through our speech stone faced. Humor is a tricky thing – what might be funny to us might not be funny to our audience. Our challenge here is to find a way to recreate our real-life humor in the form of stories that we can tell to our next audience.

Setting Your Audience Up To Laugh

One of our biggest problems is that we have to somehow find a way to relate something that has happened to us in our lives to our audience in a way that will cause them to laugh. It can be all too easy for something to seem funny to us at the moment that it happens, but then when we try to work it into a speech it ends just falling flat. What we need to do is to find out how to bridge these two worlds.

The trick to being able to take something that happens to you that is funny and being able to work it into a speech is for you to make the effort to capture the event as it happens. You’ve got to write it down. By doing this you will be able to recreate the event in a way that captures what really happened and you’ll be able to bring your audience into the moment. These days you can write things down on a piece of paper or you can whip out your fancy smartphone and record it there. Later on when you make it home, you can take the time to transcribe your notes and work them into a speech.

The last thing in the world that you want to do is to try out your funny story on an audience for the first time. If you’ve guessed wrong and your story is not all that funny, then you are going to die on stage. Instead, what you are going to need is a friend to help you out. Let’s call them a “comedy friend”. This comedy friend is the person that you can call up and run your funny story by. They may laugh or they may not – based on their reaction you’ll know how your audience will probably react. You comedy friend needs to be willing to give you constructive feedback on your humor so that you can make it better.

How To Make Laughs Happen

When we are telling a story as a part of a speech that is designed to get our audience to laugh, we need to find a way to give it some “punch”. One way to go about doing this is to act out what you are saying. As speakers, we are already familiar with the use of body gestures and acting out a story just takes this to the next level. By becoming a person who is in the story that we are telling we can make the story become more real for our audience and in the end it will also become funnier to them.

Speakers who are just starting out can doubt their ability to get an audience to laugh. What this means is that when they are putting together a story that they want to use to get their audience to laugh they might be tempted to use clichéd material. This can include such well-worn items as bathroom humor, ethnic stereotypes, sexual topics, etc. If you work this kind of material into your story, your audience will be left with the impression that you are trying too hard to get them to laugh and they simply won’t laugh at all.

You will also want to keep any story that you tell for laughs fresh. In order to connect with your audience, the story that you are telling them has to mean something to you. It has to relevant to you now, not just in the past. We all grow and change and something that was funny to us a long time ago when we were a different person may no longer resonate with us today. If this has happened to you, then drop that story and replace it with another that does mean something to you.

What All Of This Means For You

We want every speech that we give to be memorable to our audience so that we can share the benefits of public speaking. One way to make this happen is to find ways to make our audience laugh. There are often things that happen to us in our lives that make us laugh; however, finding a way to capture this event and then work it into a speech can be a challenging thing to accomplish.

If we want to create a story that we can work into our next speech that will cause our audience to laugh, then we need to make the effort to capture the story when it happens. We need to write it down on paper or on our phones so that we can transcribe it later. In order to make sure that our story is really funny, we need a comedy friend that we can bounce our stories off of and see what kind of reaction they create. To make our story have more impact, we can act out one or more of the characters in the story. This will draw our audience into the story and make it even funnier. We need to stay away from using clichéd material because it will come across as we are trying too hard to get laughs. Times change and so do we, if a story no longer resonates with us no matter how funny it is, then we need to drop it and replace it with something else.

Humor is a very powerful part of any speech we give. The more that we can make an audience laugh, the better our chances of being remembered are. If we understand how to capture and incorporate the funny things that happen to us into our next speech, then we will have come up with a way to boost the chances that what we tell our audience will be remembered long after we are done speaking.

– Dr. Jim Anderson
Blue Elephant Consulting –
Your Source For Real World Public Speaking Skills™

Question For You: How many funny stories do you think that can be fit into a 30 minute speech?

Click here to get automatic updates when The Accidental Communicator Blog is updated.
P.S.: Free subscriptions to The Accidental Communicator Newsletter are now available. Subscribe now: Click Here!
 
Note: What we talked about are advanced speaking skills. If you are just starting out I highly recommend joining Toastmasters in order to get the benefits of public speaking. Look for a Toastmasters club to join in your home town by visiting the web site www.Toastmasters.org. Toastmasters is dedicated to helping their members to understand the importance of public speaking by developing listening skills and getting presentation tips. Toastmasters is how I got started speaking and it can help you also!

What We’ll Be Talking About Next Time

What’s the best way to judge if a speech that you’ve given was a success? I think that we could all agree that you’d have to talk to your audience. What you are going to want to find out from them is how they feel about you after your speech is over. Were you able to connect with them? Did you communicate the importance of public speaking? Do they like you? In order for your message to be both heard and accepted, this liking thing is going to be very important.

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